SITE|SAFETYNET℠
Protecting Our Students
Pre-seed Opportunity: Transforming School Safety
Founder – Robert Jordan
I'm a hugh fan of Jcal and "All In"!
Problem: Addressing the Crisis - Bridging the Gaps in K-12 School Safety
There is an alarming and persistent pattern of school shootings in K-12 schools across the United States, highlighting significant gaps in safety measures and proactive threat prevention. Schools struggle to maintain a secure environment where students and educators can thrive without fear, underscoring the urgent need for innovative, comprehensive safety solutions.

Fragmented Safety Measures

Limited Resources

Reactive Approaches

Administrative Overload
Without a unified, proactive system, schools struggle to ensure a safe environment for students and staff, leaving them vulnerable to preventable risks.
Solution: SITE|SAFETYNET℠ - Proactive and Proprietary School Safety Solution
Comprehensive Safety Assessments
Our proprietary 94-Point Safety Zone Evaluation segments school safety protocols that identifies and addresses vulnerabilities across every aspect of school safety.
Dynamic Safety Scoring (DSS)
Provides real-time insights into each safety zone performance, and used as benchmarks enabling schools to proactively monitor and improve their safety zone measures all year.
Automated Reporting
SafetyNet|REPORT℠ streamlines complex assessments into actionable steps, while also providing real-time dashboard views for stakeholders. These dashboards confirm safety status instantly.
School Safety Report Card℠
The Nation's First Real-Time School Safety Rating System Answering Every Parent's Critical Question: "How Safe is Your School—Right Now?"
Proactive and Cost-Effective
Our solution empowers schools to act before incidents occur, optimizing resources and creating safer environments: $990/year.
Cloud-Based Platform
Accessible from anywhere and on any device, from desktop to mobile phone, offering tools for continuous reassessments, updates, and compliance tracking.
SITE|SAFETYNET℠ transforms fragmented and reactive safety measures into a unified, proactive system tailored to every school's unique needs.
Market Opportunity: Transforming School Safety Across the Nation
$17.6B
Total Addressable Market (TAM)
K-12 schools in the U.S. allocate $17.6 billion annually to safety measures
$3.1B
Serviceable Available Market (SAM)
Schools actively seeking innovative safety platforms that combine assessments, compliance, and real-time reporting
TAM Breakdown
  • $14.5 billion for safety personnel, including school resource officers and security staff
  • $3.1 billion for educational security technology, such as surveillance systems, access control, and related tools
Our Niche
Focused on K-12 schools aiming to modernize safety practices through SITE|SAFETYNET℠, which delivers actionable insights and cost-effective solutions.
Why SITE|SAFETYNET℠? We address an urgent need for smarter, data-driven safety tools that maximize existing budgets while enhancing school security comprehensively.
Business Model: Sustainable Revenue Streams for Long-Term Growth
Subscribers: Schools - Parents - Communities - Law Enforcement

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Subscription Model

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Add-On Services

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Partnership Revenue

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Grants and Sponsorships

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Parent and Community Contributions
Subscription Model
  • Annual Licensing Fee for K-12 schools to access the SITE|SAFETYNET℠ platform.
  • Tiered pricing based on school size and needs, ensuring affordability and scalability.
Add-On Services
  • Custom Safety Assessments and reports tailored to specific school or district requirements.
  • AI-driven safety enhancements and predictive analytics as premium offerings.
Why It Works:
  • A mix of predictable, recurring revenue from subscriptions and supplemental income from premium services ensures stability and growth.
  • Our model scales seamlessly with the growing demand for safety solutions in education.
Product
  • Comprehensive Framework: Structured into 4 distinct levels to cover all aspects of school safety.
  • Detailed Subsections: Includes 94 subsections for an in-depth analysis of safety measures.
  • Targeted Questions: Features 900 targeted questions to address specific safety concerns.
  • Auto-Generated Reports: Produces real-time, actionable school safety reports instantly.
  • Continuous Improvement: Tracks progress and provides insights for ongoing safety enhancements.
Comprehensive Assessments
Systematically evaluate facilities, identifying strengths and areas for improvement through thorough inspection protocols.
Customized To-Do Lists
Generate tailored action items for both short-term and long-term facility improvements based on assessment findings.
Information Sharing
Facilitate seamless sharing of key information with first responders to improve emergency coordination.
Resource Access
Comprehensive library of facility safety and preparedness resources available at your fingertips.
Mobile Solutions
Access safety tools and alerts from any desktop or mobile device
Cloud-Based Platform
Secure cloud infrastructure for reliable access anywhere
Dashboard Reports
Comprehensive safety analytics and real-time reporting tools
Continuous Assessment
Sceduled and regular safety evaluations and improvements
Our Traction & Expertise
Expert Leadership
Certified Terrorism Liaison Officer (TLO) and recognized school safety expert, brings a decade of expertise in K-12 safety innovation. We are officially vetted and listed as approved consultants on the Texas School Safety Center (TxSSC) registry, recognized for our expertise in school safety.
Strategic Partnerships
Strong collaborations with 911Cellular and the "I Love U Guys" Foundation, integrating Standard Response Protocols (SRP) and Standard Reunification Methods (SRM). These partnerships strengthen our platform's emergency response capabilities and align with nationally recognized safety standards.
Research-Driven Approach
Over a decade of comprehensive research with Dept. Of Education (DOE), SchoolSafety.gov, etc. driving adaptable and scalable school safety strategies, supported by active membership in National Association of School Resource Officers, NASRO and more.
Nonprofit Impact
Protecting Our Students, Inc. empowers schools with the tools and resources they need to create safe and supportive learning environments for all. With rising safety concerns in educational institutions nationwide, our mission has never been more critical or urgent.
Go-to-Market Strategy
Customer Acquisition Channels
Schools
  • Direct Sales: Sales reps or a dedicated account management team will reach out to school districts, administrators, and SROs.
  • Utilizing our comprehensive database of every K-12 school nationwide, we ensure targeted and informed outreach to maximize impact and engagement.
  • Leverage industry conferences, school safety expos, and education technology forums to directly engage with decision-makers.
  • Online Marketing & Content: Educational content targeting school safety administrators, including blog posts, white papers, and case studies.
  • SEO and paid advertising focused on key terms like "school safety assessment" or "real-time school safety management."
  • Pilot Programs: Offer free trials or discounted pilot programs for school districts to demonstrate the value of SITE|SAFETYNET℠.
Law Enforcement
  • Partnerships with Police and Security Agencies: Develop formal partnerships with law enforcement organizations to integrate SITE|SAFETYNET℠ into their school safety protocols.
  • Training & Collaboration: Offer law enforcement agencies training on using SITE|SAFETYNET℠ to enhance their role in school safety.
  • Government & Public Sector Outreach: Work with local governments and school districts to ensure that law enforcement agencies are onboard with the technology.
  • Host webinars or workshops focusing on how SITE|SAFETYNET℠ can assist law enforcement in enhancing their response to school safety incidents.
Parents
  • Advocacy Groups & Parent Organizations: Collaborate with parent organizations to introduce SITE|SAFETYNET℠ and how it ensures their children's safety.
  • Create campaigns that allow parents to advocate for the adoption of SITE|SAFETYNET℠ in their children's schools.
  • Social Media: Use social media platforms to engage with parents directly, share testimonials, and create educational content on school safety.
  • Public Awareness Campaigns: Run campaigns in local communities to inform parents about the platform and encourage them to ask their schools about adopting SITE|SAFETYNET℠.
Competitive Analysis
SITE|SAFETYNET℠ vs DOE’s SITE ASSESS:
  • Our Platform is built upon 20+ years of established Dept of Ed/DOE school safety protocols and their [REMS] guidelines in what they call: SITE ASSESS
  • The DOE Safety App has been downloaded over 10,000 times, reflecting significant interest and demand from schools.
  • Despite this reach, the DOE lacks the necessary resources and manpower to engage directly with schools and districts to implement safety measures effectively.
  • This gap leaves schools without the proactive support needed to strengthen safety protocols and protect students and staff.
  • We expanded beyond DOE’s SITE ASSESS foundations to create an all-encompassing framework
  • Established the market's most sophisticated school safety assessment platform
Financials
  • Personally invested $100,000+ in seed funding to launch SITE|SAFETYNET℠
  • Single-handedly funded ongoing monthly operations and development costs
  • Dedicated full-time commitment for the past 12 months, demonstrating founder's conviction
  • Maintained 100% equity ownership through bootstrap funding strategy
  • Invested 2+ years of development and market research to validate product-market fit
Investment Opportunity
$435K
AI Integration
$100K
Marketing Expansion
$1M
Growth Acceleration
Join us in revolutionizing school safety with SITE|SAFETYNET℠. Your investment will drive AI development, expand our market presence, and accelerate growth, ultimately creating safer learning environments for millions of students.
What ever it is I need to do to secure your support, I will do! Is there a day next week that works best for a deeper discussion?
CONTACT
Leadership
Robert Jordan
Founder of SITE|SAFETYNET℠
Office Location
13612 Mason Oaks Ln.
Saint Louis, MO 63131
Connect With Us
Email: [email protected]
Mobile: (310) 721-0910
Phone: (888) 500-3393
LinkedIn: Robert Jordan